Privacy Policy

Updated: April 30, 2025

This Privacy Statement (“Privacy Statement”) describes how your personal information (also called “personal data”) may be used by The T Shop LLC and others, your choices regarding the collection and use of such information, and the security measures we employ to protect the information. By using our Web sites or our mobile applications (collectively, the “Sites”), you agree to our practices concerning such information, including our use of cookies, as described below, which may be revised from time to time.

The Information We Collect

We collect personal information while offering products and services, from affiliates, partners and other third parties we do business with, and from public sources. We collect certain information from all visitors to our Sites. This information includes cookie data, Internet Protocol (IP) addresses, the types of browsers used, and information about navigation patterns including the specific web and/or mobile site pages visited. We may also collect geolocation information and computer and mobile device IDs. We also track data such as the total number of visits to our Sites, the number of visitors to each page of our Sites, and the number of users of our apps.

We collect certain contact, demographic, and personal interest information about visitors to the Sites. Such information may include, without limitation, name, telephone number, and physical and email address. In addition, credit card numbers may be collected by service providers who work on our behalf to process your transactions.

Children: Our Sites are not directed to, and we do not knowingly collect, use, or disseminate any information from children under age 13. If, however, we become aware that such information has been collected, we will delete such information.

How We Use the Information We Collect

We may use the personal information we collect for various purposes, including:

  • To communicate with you about your purchase;

  • To send you newsletters and information regarding our events, and for other advertising and marketing purposes;

  • To improve our content and communications and to respond to the interests and preferences of visitors to the Sites;

  • If needed to process credit cards, with the assistance of a third-party processor, so that you may purchase products or attend our events; and

  • To better understand the demographic makeup of our membership and visitors to the Sites.

We use cookies on the Sites to deliver our online services. We may also use information collected for website hosting, advertising, data analytics, and consent management purposes related to our Sites’ visitors and app users, for system maintenance, and to understand how visitors use our Sites and services. We utilize third party analytics tools that use cookies or other tracking technologies to generate information on your use of our Sites (e.g., your IP address, pages viewed, and links clicked). This information may be transmitted to, and stored by, our third-party service providers. We or our contractors may also transfer this information to third parties as required by law, or where such third parties process the information on our, or our service provider’s, behalf.

Google Analytics: We use Google Analytics and other third-party analytics vendors. These services use cookies to report on user interactions on our and others’ websites and apps. We use the information collected to evaluate our Sites’ and apps’ user activities and statistics to improve and inform our content, advertising, navigation, programming strategies, Site and app structure, and generally improving users’ experience. For more information about Google Analytics, how it collects and processes information, and instructions on opting out of Google Analytics using a specific plug-in, please visit https://tools.google.com/dlpage/gaoptout. Note that this opt-out is specific to Google activities and does not affect the activities of other ad networks or analytics providers that we may use.

How We Share the Information We Collect

We may share personal information with:

  • Authorized third-party vendors and service providers. We may share your information with third-party vendors and service providers that help us with specialized services, including with vendors that assist us with our events, e-commerce providers, CRM providers, credentialing providers, test vendors, registration providers, Sites analytics services, billing and payment processing providers, customer service providers, email deployment providers, business analytics providers, marketing and advertising service providers, and performance monitoring, hosting, and data processing providers.

  • Corporate affiliates. We may share your information with our corporate affiliates that are subject to this policy.

  • Investigate security incidents. We may share your personal information to investigate and respond to a security incident.

  • Business transfers. We may share your information in connection with a substantial corporate transaction, such as the sale of the Sites, or a merger, consolidation, or asset sale, or in the unlikely event of bankruptcy.

  • Legal purposes. We may disclose information to respond to subpoenas, court orders, legal process, law enforcement requests, legal claims or government inquiries, and to protect and defend the rights, interests, property, health, safety, and security of us, our affiliates, users, or the public. We may also share personal information with regulatory authorities as may be required or requested under applicable law.

  • With your consent or at your direction. We may share information for any other purposes disclosed to you at the time we collect the information or pursuant to your consent or direction.

If you access third-party services, such as Facebook, Google, or X (formerly Twitter), through the Sites to login to the Sites or to share information about your experience on the Sites with others, these third-party services may be able to collect information about you, including information about your activity on the Sites, and they may notify your connections on the third-party services about your use of the Sites, in accordance with their own privacy policies.

Third-Party Links:  The Sites and apps may contain links to websites operated by third parties. We do not control these websites or their content, and any information you provide to such sites is governed by the terms of that site’s privacy policy. The inclusion of links to third-party sites on our Sites in no way constitutes an endorsement of the content, actions, or policies of the sites of others.

Public Posting Areas

Please note that any information you post to any public posting area on our Sites is available to anyone with Internet access worldwide. If you don't want people to know your email address, for example, don't include it in any message you post publicly. Please be careful when disclosing information in public posting areas. We are not responsible for the use or disclosure by others of the information that you disclose in public posting areas. 

Disclaimer Regarding Video Content

The Sites may contain video content, audiovisual content, or content of a like nature (collectively, “Video Content”). In connection with our provision of Video Content, the Sites may utilize cookies (e.g., advertising and analytics cookies) and other online tracking technologies and tools that track information about your activity and webpage viewing history on the Sites (collectively, “Tracking Tools”). Tracking Tools on the Sites may result in information about your activity on the Sites being transmitted from your browser to us and third parties, which, in turn, may result in the display of targeted advertisements on third-party websites and platforms, including advertisements for The T Shop content. In addition, whether Tracking Tools on the Sites result in your browser’s transmission of information to third parties depends on a number of factors that may be outside of our knowledge or control, including which third-party websites you use, what information you have provided to such third parties, and whether (and the extent to which) you have limited the use of cookies by the operators of those third-party websites.

Disclaimer Regarding Chat Feature and Session Replay Technology

Our Sites may also have third-party chatbot features for support purposes. These features may collect the content of your communications and other personal information you provide while interacting with the chatbot.

Please discontinue use of the Sites if you do not consent to the collection of such information by us and third parties.

How We Secure the Information We Collect

The security of your personal information is important to us. We implement reasonable technical and organizational security measures to protect the personal information submitted to us, both during transmission and once it is received. We take steps to ensure that such data remains private and confidential. We restrict access to personal information to our employees, contractors, and agents who need to know that information in order to operate, develop, or improve our Sites. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations. 

Please understand, however, that no data transmissions over the Internet can be guaranteed to be 100% secure due to the inherent risks of data transmission over the Internet. Consequently, we cannot ensure or warrant the security of any information you transmit to us, and you understand that any information that you transfer to us is done at your own risk. If we learn of a security system breach, we may attempt to notify you, including electronically, so that you can take appropriate protective steps. By using the Sites or providing personal information to us, you agree that we can communicate with you electronically regarding security, privacy, and administrative issues relating to your use of the Sites. If you have any questions about the security of your personal information, you can contact us via the contact information provided below.

Your Choices Regarding the Information We Collect

You have some choices concerning our use of your personal information. For example, if you have requested communications from us (e.g., newsletters and communications regarding our events) but do not wish to receive further information, you can “opt-out” by clicking on the “unsubscribe” link provided in the relevant communication. You may change your browser cookie settings.

We may allow ad serving networks and other third parties to engage in online behavioral advertising and activities such as marketing automation.  You may remove yourself from the targeted advertising of companies that participate in the Network Advertising Initiative by opting out here, or of companies participating in the Digital Advertising Alliance program by opting out here.

Browser “Do Not Track” Signals 

The Sites do not respond to web browser “do not track” signals. We and our service providers engage in information collection and disclosure practices, including tracking browsing history. We offer choices to all consumers, as described in this Privacy Statement, regardless of the “do not track” choice made by the consumer. 

 California Privacy Rights

California residents have the right to annually request and obtain information free of charge about any third parties that received personal information from The T Shop during the preceding calendar year for direct marketing purposes by directing a request to the contact information provided below.

Nevada Disclosure

Residents of Nevada have the right to opt out of the sale of certain personal information to third parties. We currently do not sell your personal information as defined by Nevada law.

Data Transfers

We maintain information in the United States of America, which may not provide the same level of protection as the laws in your jurisdiction. By using the Sites and providing us with personal information, you understand and agree that (i) your information may be transferred to and stored on servers located outside your resident jurisdiction and (ii) to the extent you are a resident of a country other than the United States, you consent to the transfer of such data to the United States for processing by us in accordance with this Privacy Statement.

Changes to This Policy

This Privacy Statement may be amended from time to time. Any such changes will be posted on this page. If we make a significant or material change in the way we use or share your personal information, you will be notified via email and/or prominent notice within the Sites at least thirty (30) days prior to the changes’ taking effect.

How to Contact Us

The T Shop LLC

77 Paul Revere Road

Lexington, MA 02421

Telephone No. (657) 293-8337

Email: info@thetshopbakery.com